ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: TubeMogul bought…
Investment, header bidding, machine learning, programmatic and creative, programmatic TV and video, data-driven publishing and the evolution of buy-side technology:…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
ExchangeWire bündelt ab sofort die wichtigsten Nachrichten aus der Region DACH mit Schlaglicht-Interviews aus der deutschsprachigen Programmatic-Szene. Diese Woche: Neuer…
Wednesday (12 October), PwC and IAB UK released the latest digital ad spend study, with the long-awaited news that mobile…
How has the rise of video changed the way publishers operate? Are they prepared for the ongoing developments in this…
ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: AppNexus gets funded…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
Why did the 30-second ad become the default and is the five-second ad the future for which we should all…
Mobile video marketing has seen incredible adoption and success over the last few years. Mobile has gone from an emerging…