On 20 January Google announced some fairly significant changes to the way you will be able to track videos on…
With 2016 gone, it’s time to look ahead. In our industry, that is as fast moving as it is, it’s…
Yesterday (18 January, 2017) Netflix, Inc. (NASDAQ: NFLX) released its fourth-quarter 2016 financial results with great aplomb. This quarter marks…
Constant benchmarking, improving the quality of data collection, and connecting the dots will be essential in driving the adoption of…
Ecosystem maps are a popular navigational tool in the digital advertising industry, with one in particular being synonymous with the…
All eyes are on mobile, video, and artificial intelligence (AI) as we enter 2017, with growth and innovation in abundance…
When the value of a product soars, everyone wants to stock it. So, with video ad spend growing by 40%…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
For publishers, header bidding is revolutionising the sale of display advertising. But can it repeat the trick for video? As Dvir…
2016 has truly shown how dynamic an ecosystem the digital advertising industry is. There have been highs and lows, but…