Last week (9 August) Facebook announced the launch of 'Watch', its home for original video content produced by partners. Designed to be…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
Identifying the user and connecting the customer journey across devices and platforms is fundamental to maintaining creativity in video advertising, believes…
Speaking to ExchangeWire, Josh Speyer (pictured below), CEO, AerServ, discusses the changes mobile publishers can focus on to make it…
Out of the challenges publishers face, being technically prepared for the complexities video presents is at the top of the…
Through adding a whopping 5.2 million total subscribers, versus the company forecast of 3.2 million, Netflix soared past Q2 growth…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
As audience viewing preferences continue to shift towards watching video anytime and anywhere, and platforms and devices continue to multiply,…
As advertiser and publisher investment in video continues to grow at a huge scale, the breaking down of barriers to…