Programmatic TV is arguably a complete reinvention of the TV ecosystem and, in the US at least, is a market of scale.…
Following ExchangeWire’s piece published 15 February about The Independent newspaper brand becoming a digital pure play, the theme of going 100%…
On Friday (12 February), it was announced that The Independent and The Independent on Sunday would be ceasing print production…
ExchangeWire recently published a piece on the subject of how venture capitalists are failing UK ad businesses. This prompted a…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
Sky have been making waves recently with announcements of very prominent partnerships and investments in the ad tech space. ExchangeWire…
Around three-in-ten ad tech/martech deals in Q4 2015 involved ad platforms, rising significantly from the previous quarter, where such deals…
The UK ad tech industry is a hot bed of innovative talent. So why is homegrown funding so hard to…
ExchangeWire is delighted to announce that Rebecca Muir (pictured), head of research and analysis, ExchangeWire, has been chosen to host…
When it comes to mobile video consumption, Great Britain and Ireland are top. Two-thirds of all video views in the…