• Display

2016 UK Digital Ad Spend: Mobile Now 51% of Total Display

The IAB UK and PwC released the 2016 UK Digital Ad Spend Report last week, with the news that the…

Advertising is Effective When it is Trusted: Handling Privacy Concerns in a Digital World

The General Data Protection Regulation (GDPR) is due to come into force in May 2018. Every organisation operating in the…

• UK

Despite Brexit, Ad Spend Keeps Growing, But Companies Must Still Future-Proof Themselves

If the daily headlines serve as a snapshot of the current economic and political landscape, one could be forgiven for…

• EMEA

Ad Tech Funding in Decline; Ad Tech Renaissance Looming

ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Ad tech…

• Skills

Would Isambard Kingdom Brunel Have Built Programmatic Pipes This Way?

The great Victorian engineer designed much of the UK’s underlying connective infrastructure: dockyards, the Great Western Railway, suspension bridges, and…

• Publisher

Is it Make or Break Time for UK Publishers?

The UK’s media industry is at a precarious crossroads. There are regular reports in the press about the deterioration of…

• Mobile

Mobile Overtakes Desktop for the First Time in Latest IAB UK Ad Spend Report

Wednesday (12 October), PwC and IAB UK released the latest digital ad spend study, with the long-awaited news that mobile…

• Ad Fraud

EU Wants Google/Facebook to Pay Publishers; Ligatus Buys LiquidM

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Publishers strengthened…

• Ad Fraud

The Trade Desk Files for IPO; New Anti-Fraud Certification from JICWEBS

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: The Trade…

• EMEA

Non-compliance Is Not an Option: Important Things to Know About the GDPR

By now all companies, both within the EU and on the outside, should be more than aware of the impending…