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UK Archives - Page 14 of 28 - ExchangeWire.com

UK

KMTX Says “the Market Needs to Leverage Beyond Contextual” as it Enters the UK Programmatic Ads Market

The fastest growing ad tech business in France, KMTX, has launched its semantic targeting approach to programmatic advertising in the…

4 years ago

UK Regulators Unite Against Big Tech; Twitch May be Trialling Brand Safety Tool

In today's ExchangeWire news digest: three of the UK's top watchdogs have joined forces to tighten digital and online services…

4 years ago

Magnite Research Finds 7 in 10 Brits Prefer Streaming Services to Broadcast TV

Magnite (NASDAQ: MGNI), the world’s largest independent omnichannel sell-side advertising platform, released its “CTV: The Future Forward” report, which finds that…

4 years ago

Providing a Real Video Alternative: Q&A with Steve Filler and Ilhan Zengin, ShowHeroes Group

One month on from ShowHeroes Group's acquisition of London-based video tech collective Union Media, we spoke to Steve Filler, former…

4 years ago

68% of UK Marketers Believe the Future of Advertising Relies on Multiple Interoperable ID Solutions

Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising, today…

4 years ago

tmwi Appoints Matt Morgan as Managing Director Alongside a Raft of Strategic Hires

Warwickshire-based marketing agency, tmwi, has appointed a new managing director, Matt Morgan, as it actively pursues growth opportunities in the…

4 years ago

Facebook Contemplates Suing Apple; Telegram Lets Users Import Chats from Other Apps

In today's ExchangeWire news digest: Facebook contemplates taking Apple to court, accusing the iPhone-maker of anticompetitive behaviour; Telegram reveals a…

4 years ago

Google Looks to FLoC for Post-Cookie Targeting; IPA Bellwether Forecasts Eventual Recovery

In today's ExchangeWire news digest: Google indicates that it will use FLoC for targeted advertising once third-party cookies disappear; the…

4 years ago

Silverbullet Reaches Millions in Pro Bono Campaign to Support Trans Rights

Fast-growing data-smart marketing services company Silverbullet announced it supported leading LGBT+ charity Stonewall to amplify trusted information about trans equality…

5 years ago

Magnite Appoints Julie Selman as New UK Managing Director

Magnite (NASDAQ: MGNI), the world’s largest independent omnichannel sell-side advertising platform, has announced the appointment of Julie Selman as its new UK managing…

5 years ago