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TV Archives - Page 9 of 43 - ExchangeWire.com

TV

<strong>Magnite Study- Streaming TV’s New Era: Streaming is Watched More Than Any Other Form of TV in the UK</strong>

Magnite today (March 21st, 2023) unveiled its latest research study, “Streaming TV’s New Era: How Ads Are Powering Streaming’s Future…

2 years ago

Digital Video to Surpass Linear TV in US; EU Prepares to Probe Amazon-iRobot Deal

In today's ExchangeWire news digest: digital video content is set to overtake linear TV in the US; EU regulators prepare…

2 years ago

Amplified Intelligence Launches the Next Generation of Attention-Based Media Planning

Amplified Intelligence, the world’s only truly omnichannel attention measurement company, has unveiled the next generation of its attentionPLAN® solution. It…

2 years ago

Google & Meta to Lose US Digital Ad Majority; Musk to Step Down as Twitter CEO

In today's ExchangeWire digest: Google and Meta to lose US digital ad majority; Elon Musk to step down as Twitter…

3 years ago

Premium Video Mammoth VideoElephant Continues Expansion

VideoElephant, the world’s largest premium video library and distribution network, has continued its expansion with a series of new hires…

3 years ago

Breaking Down Apple’s (Potentially $30 Billion) Ad Ecosystem

In this week’s MadTech Sketch, Ciaran O’Kane cuts to the core of Apple’s ad opportunities, and looks at how the…

3 years ago

The MadTech Sketch: Making Sense Of The Addressable TV Market

In this week's MadTech Sketch, Ciarán O'Kane takes on an issue more tangled than a bag of old cables; the…

3 years ago

Consumers Expect Brands to Promote Diversity, Sustainability, and Gender Equality During World Cup 2022 – Teads

Teads, the global media platform, has revealed new research indicating brands need to show diversity, promote gender equality, and sustainability…

3 years ago

LG Ads Solutions Enables Data-Driven Planning, Activation, Measurement and Advanced Analytics for Media Buyers with Magnite

Magnite (NASDAQ: MGNI), the world’s largest independent omnichannel sell-side advertising platform, today announced a multi-year deal with LG Ads Solutions,…

3 years ago

The Journey of Programmatic TV: Interview with Sean Galligan, Publica

In this exclusive interview ahead of ATS London 2022, Sean Galligan, chief revenue officer of Publica, outlines how programmatic television…

3 years ago