The industry is literally being held together with a thin layer of ad tech adhesive tape, namely the Chrome browser.…
While the opportunities in connected TV (CTV) are getting clearer, as demonstrated by the proliferation of ad tech firms offering…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia Pacific region –…
2019 marks a key year in the development of the relatively nascent esports movement, with the global market set to…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
It’s the time of year again when the media herd heads to Cannes. Cannes has always been a weird event…
There is no doubt that the television landscape is changing and as connected TV continues to grow, more brands are…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
The programmatic advertising and marketing technology industries are beautifully complex ecosystems which marry technological, financial and regulatory processes. Whilst key…
It seems like every day there is a media or tech company launching a streaming service. This week was Disney's…