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Transparency Archives - Page 17 of 30 - ExchangeWire.com

Transparency

Key Trends in the Age of GDPR: Q&A with Carl White, Co-Founder, Nano Interactive

With GDPR now in effect, and the ePrivacy directive looming, a number of key trends have emerged within the ad-tech…

8 years ago

Recruitment Site Taps Traditional Ads to Better Connect with APAC Jobseekers

Digital may be the rage, but job search engine Indeed still depends heavily on traditional platforms to build awareness and…

8 years ago

Waking the Sleeping Giants for Mobile Opportunities: Q&A with Itamar Benedy, CEO, Glispa

Mobile continues to drive programmatic growth, reaching record highs in 2017 – and promising outlooks for the future. That makes it…

8 years ago

Use Data to Personalise Video Ads for APAC Audiences: Q&A with Innovid

Asia-Pacific is a diverse region with varying audiences, but advertisers can still push video content tailored to serve the different…

8 years ago

APAC Advertisers & Publishers Must Tweak Strategy for Mobile: Q&A with OpenX Co-Founder Jason Fairchild

Marketers and publishers need to better arm themselves to tap opportunities from the growing adoption of mobile in Asia-Pacific, or…

8 years ago

European Advertising Market Doubled; Adobe Acquires Magento Commerce

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: European Advertising…

8 years ago

Q1 2018 Sees Mobile Fraud Increase; OpenX Takes Mobile App Video Exchange into Open Beta

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Significant Increase…

8 years ago

Viewability Record in UK; IAB Tech Lab Acquires DigiTrust

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: New Viewability…

8 years ago

Court Rules in Favour of Adblock Plus; WFA Calls Brands to Change to People-First Approach

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Adblock Plus…

8 years ago

Trusted & Transparent Leadership in Verification – Why Now Is the Time for Action: Q&A with Nick Morley, EMEA MD, Integral Ad Science

Trust and transparency – two words that have kept the industry focused on developing a sustainable ecosystem that serves all…

8 years ago