Babs Kehinde (pictured below), Senior Director, Publisher Development, PubMatic, writes exclusively for ExchangeWire about the value of data, and the…
IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has reaffirmed the positive uptake by…
PubNative, a leading mobile monetisation platform and programmatic ad exchange, is continuing its course of advocating for transparency in the…
Trade House Media, the leading managed ad solution provider announce that they have partnered with The Media Trust to ensure…
In this exclusive interview with ExchangeWire, Jake Dubbins, co-chair of the Conscious Advertising Network (CAN), discusses what steps the advertising…
The 2020's have certainly commenced on a turbulent note for ad tech, with Google starting a countdown to the end…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
While the growing number of consumer touch points presents an opportunity to engage with viewers in ways we were never…
As the decade draws to a close, ExchangeWire has invited thought leaders from across the industry to share their predictions…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…