Andy Cocker is Co-Founder and Managing Partner of buy-side exchange trading specialists, Infectious Media (@infectiousmedia). 2010 could be as significant…
Emily Riley, Senior Analyst at Forrester Research, presented a headline-grabbing report on the evolving area of automated ad trading at…
Improve Digital Trading Event In London Improve Digital is teaming up with the AOP for an event on Feb 23.…
Kate Herbert is Director of Client Services, DoubleClick Ad Exchange DoubleClick recently retired version 1 of the DoubleClick Ad Exchange…
The ad networks continue to play a big role in the way European agencies and advertisers buy online display advertising.…
Admeld hosted its first Partner Forum event in New York this week. The event had some great panellists and provided…
The data available on the European non-premium display market is sorely lacking. The chart below is based on data from…
mexad, a pan-European exchnage-buying specialist, have just launched in the UK. Managing Director, Sacha Berlik, took time this week to…
Brand safety is a massive consideration for European advertisers when they weigh up whether to commit budget to display. After…