There's been a lot of discussion around whether or not the big five Australian publishers would trade with DSPs and…
There's been a lot of discussion around whether or not the big five Australian publishers would trade with DSPs and…
This week saw the last of the big dynamic creative solutions acquired by Collective. Joe Apprendi, Chief Executive Officer, Collective,…
Welcome to the second edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends…
Stuart Spiteri Head of Media Platforms, Asia Pacific, Google talks about the growth in Ad Exchanges across the APAC region,…
It'll be twelve months in September since ExchangeWire did its first event in the Paramount. The inaugural half-day was attended…
Tsafrir Peles is co-CEO at DMG (DSNR Media Group), a leading online marketing company. Here he discusses the DMG (DSNR…
GroupM announced today the launch of a new global audience buying unit, Xaxis. Xaxis will look to centralise WPP's core…
Microsoft announced this week that it's launching its ad exchange in the Netherlands and the UK. Here Brian O'Kelley, CEO…
Joel Christie is the Senior Marketing Manager at BSkyB. Here he discusses exchange-buying strategy from the perspective of one of…