In a recent post we explored how Amazon could (and most probably will) launch a new ad solution that would…
Last week at Google's client advisory board session hosted in LA, we saw the announcement of the update that has…
Weborama announced yesterday that it was acquiring Datvantage, a data management solution, for an undisclosed figure. The acquisition might well…
RTB and programmatic buying are quite nascent in the Nordics. At last week’s ATS Stockholm there was much discussion about…
In preparation for ATS Stockholm, this Thursday the 24th May, we asked three industry leaders in the Nordics, for their…
Improve Digital released its updated eco-system map last week, and it is messy. Very messy. More new categories, and even…
Frank Andersen is Nordic Chief Digital Officer. Here he discusses the group's move into data-driven media buying in the region.…
MediaMath announced it was spinning out its US service business into a new agency so it can focus on its…
ATS Stockholm is the first full-day conference on data-driven advertising in the Nordics. The event takes place on Thursday, May…
Sanoma Media, a leading pan-European publisher, announced it is rolling out an automated trading platform. Here Yield & Advertising Manager,…