Ros Allison is a Director at Vivaki. Here she discusses Vivaki's cross-platform approach in the APAC marketplace, AOD’s multi platform…
ExchangeWire can announce that the IPA, the professional body for advertising, media and marketing communications agencies in the United Kingdom,…
Yahoo! is in selling mode. We have seen numerous stories this week (usually spectacularly misinformed pieces) about Yahoo's intention to…
We recently announced the date for this year’s ATS London. If the event last year was big, this year promises…
ExchangeWire has long been a strong advocate of the publisher trading desk solution (original piece on this new business model…
In an effort to aggregate premium supply across Europe, Publicitas launched a new pan-Euro sell-side initiative yesterday at its Digital…
Tesco is no longer a supermarket selling milk, bread and tins of beans. It is a media and data company.…
Dominic Trigg is Managing Director Europe at Rocket Fuel. Here Trigg discusses the evolution of real-time bidding and why it…
Jason Bigler is Director, Product Management at Google. In an interview with ExchangeWire, Bigler gives the full run down on…
Facebook’s recent announcement (and you have to use the word announcement lightly) about the launch of its “exchange” could be…