ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
The ad tech industry has a lot to answer for. The digital boom forced the focus in advertising to shift…
If you're looking to invest in a data management platform (DMP), it can be a daunting prospect. Available options vary…
Technology is changing the advertising world and stretching what is possible with each passing day. However, what about the people…
IP addresses, as we know them today, have been around since the 1990s. However, in a world where audience data…
A business model with strong traction in the digital advertising space is that of the Next Generation Agency – a…
The scope for technology making everyday lives easier is huge. However, asks Martin McNulty (pictured below), CEO, Forward3D, are we missing the…
The great Victorian engineer designed much of the UK’s underlying connective infrastructure: dockyards, the Great Western Railway, suspension bridges, and…
2016 has truly shown how dynamic an ecosystem the digital advertising industry is. There have been highs and lows, but…
ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: SintecMedia Acquires…