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Targeting Archives - Page 71 of 107 - ExchangeWire.com

Targeting

Where the Money will Flow in 2015

January wouldn’t be January without the deluge of predictions which come forth from all corners of the online advertising boxing…

11 years ago

What Ad Tech Firms Can Take Away From CES

As we stand on the cusp of 'the internet of things' becoming a mass market reality, Konrad Feldman, Quantcast, CEO,…

11 years ago

Ad Tech M&A in 2014 Explained

M&A deals in the ad tech sector in 2014 were worth double that of the previous year, according to a…

11 years ago

2014, The Year Programmatic Went Cross-Screen

It's been almost five years since Google's Eric Schmidt declared the company as a "mobile first" outfit, and Facebook's Atlas…

11 years ago

TubeMogul: South East Asia sees Double-Digit Growth

Wendy Hogan, ExchangeWire, contributing editor, APAC, speaks with TubeMogul's South East Asia chief, to examine how publishers in the region…

11 years ago

DEAL IDs: The Good, the Bad and the Alternative…

Despite Deal ID's elevation to buzzword status in recent months, it's pretty clear there is some confusion over what it…

11 years ago