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Targeting Archives - Page 34 of 107 - ExchangeWire.com

Targeting

ID5 Releases Its Universal ID Solution Via Prebid; LUMA Presents Q2 2019 Market Report

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Stack Makes Its Ad Exchange, BidMachine, Available as Open-Source; Firefox Makes Enhanced Tracking Protection Available By Default

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Apple WWDC 2019: Privacy Initiatives and the iTunes Sunset

Like many big tech developer conferences, Apple’s WWDC regularly presents opportunities, and curveballs, for advertisers and publishers alike, with this…

6 years ago

Identity & Data Compliance: MadTech Live Cologne 2019 Preview

Identity and data compliance are two of the most prevalent issues within the digital ad industry in 2019, with organisations…

6 years ago

ID5 Publishes The State of Digital Identity: The First Research on Identity for the Digital Advertising Industry

ID5, the independent universal ID solution for digital advertising, has released The State of Digital Identity, the first industry report…

6 years ago

McDonald’s Acquires Dynamic Yield: Implications for Advertising

On Monday 25 March, news filtered through that McDonald’s is acquiring the Israeli AI company Dynamic Yield, which has now…

6 years ago

Expert Predictions: Will 2019 Be the Year of the Single ID?

The year 2019 is almost upon us. ExchangeWire have invited hundreds of thought leaders to share their thoughts on what…

7 years ago

Using Semantics to Build Brand Trust: Q&A with Smart, Zebestof & Tradelab

In light of the GDPR coming into force in Europe on 25 May, 2018, ‘context’ is swiftly becoming the mot…

7 years ago

UK Q1 2018 Ad Spend Beats Forecast; FreeWheel & Integral Ad Science Partner

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: UK Q1…

7 years ago

OpenRTB 3.0 Now Open for Comment; Marketers Value Data Accuracy Most

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: OpenRTB 3.0…

7 years ago