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Targeting Archives - Page 20 of 107 - ExchangeWire.com

Targeting

LiveRamp Collaborates with Adobe to Enable Omnichannel People-Based Targeting & Measurement

LiveRamp, the leading data connectivity platform, has announced that Adobe Advertising Cloud now supports RampID™ across channels, including desktop display,…

3 years ago

Dialling up CTV Performance with Audience Plus Context

In this contributed article written exclusively for ExchangeWire, Bill Swanson, EMEA strategy lead, IRIS.TV, discusses how contextual video data and…

3 years ago

Bouygues Telecom, Realytics, and Smart Create TVMOTIK for Targeted TV Advertising

Bouygues Telecom, a full-service electronic communications operator, Realytics, which is spearheading convergence between TV and digital, and Smart, an independent…

3 years ago

Ogury Appoints Industry Veteran Geoffroy Martin as Chief Operating Officer

Ogury, a global technology leader in mobile advertising anchored in privacy protection, today announced the appointment of Geoffroy Martin as…

3 years ago

Ogury Nomina Geoffroy Martin, Esperto di Lunga Data Nel Settore, Come Direttore Operativo

Ogury, tra i leader mondiali nel mobile brand advertising fondato sulla tutela della privacy, annuncia la nomina di Geoffroy Martin…

3 years ago

Ogury Nomme Geoffroy Martin au Poste de Chief Operating Officer

Ogury, le spécialiste technologique de la publicité mobile ancrée dans le respect de la vie privée, annonce la nomination de…

3 years ago

Ogury Nombra a uno de los Referentes del Sector, Geoffroy Martin, Como Chief Operating Officer

Ogury, uno de los líderes tecnológicos mundiales en mobile advertising que actúa como soporte premium para los anunciantes, anunció hoy…

3 years ago

Smart Expands Buyer Connect Platform to Help Brands Target Sports Fans

With events like the Winter Olympics and the FIFA World Cup on the 2022 calendar, the coming year is set to…

3 years ago

Microsoft Shock the Industry with Acquisition; “The Surveillance Advertising Business Model is Broken” – Rep. Eshoo

In today's ExchangeWire news digest: Microsoft have agreed to buy Activision Blizzard in an all-cash deal worth $68.7bn (£50.57bn); a…

4 years ago

Sirdata & Smart Partner to Serve Publisher & Buyer Requests

Smart Ad Server (“Smart”), the leading independent ad monetisation platform built for premium publishers to serve demanding buyers and Sirdata,…

4 years ago