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Targeting Archives - Page 19 of 107 - ExchangeWire.com

Targeting

Seedtag & Nielsen Research Finds Contextual Targeting Boosts Consumer Interest in Advertising by 32%

Seedtag the leader in contextual advertising in EMEA and LATAM, and Nielsen, the audience measurement expert, today reveal research that…

3 years ago

Resolving Challenges in CTV: Interview with Erhard Neumann, Spearad

In this exclusive interview with ExchangeWire, Erhard Neumann, MD, Spearad, and head of advanced TV, Unruly, outlines the current state…

3 years ago

tmwi Appointed by Midlands Air Ambulance Charity as Fundraising Challenges Face the Third Sector

Integrated media agency, tmwi, part of the Oxidise group, has been appointed by the Midlands Air Ambulance Charity to devise…

3 years ago

Cohorts and Consented Data for a Post-Cookie Future: Q&A with Julie Vuibert, Permutive

Ahead of ATS Madrid 2022, Julie Vuibert, Senior Customer Success Manager at Permutive, discusses how advertisers can adapt to the deprecation of…

3 years ago

Amobee Partners with SeenThis to Deliver Streaming Advertising at Scale

Amobee partners with Swedish media-tech company, SeenThis, to drive maximised consumer attention through innovative adaptive streaming ad formats The fast-evolving…

3 years ago

OMG Teads Successfully Carry Out Cookieless Campaigns in Malaysia for LG

Teads announced the results of the first cookieless test campaign in partnership with OMG Malaysia for its client, LG. Amid…

3 years ago

California Attorney General Opines on CCPA; Meta Face Prosecution in South Africa

In today's ExchangeWire news digest: California's Attorney General opines that the CCPA applies to internally generated inferences; Meta face legal…

3 years ago

Amazon Accused of Obstructing US House Probe; Twitter Turns to Dark Web to Bypass Russia’s Block

In today's ExchangeWire news digest; US House probe accuses Amazon of obstructing its investigation into Big Tech; Twitter launches a privacy-protected…

3 years ago

Verve Group Rebrands Beemray to Moments.AI™, Launches Next-Generation Data Platform for Contextual Targeting

Verve Group has announced the launch of Moments.AI™ (formerly Beemray), the first of its kind, real-time contextual targeting solutions for brands, further…

3 years ago

ShowHeroes Appoints Former Teads Exec Eric Shih to Board of Directors

ShowHeroes Group, a leading global provider of digital video solutions for advertisers and publishers, has announced the appointment of former…

3 years ago