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Targeting Archives - Page 16 of 107 - ExchangeWire.com

Targeting

Mediacom Hong Kong Selects Hivestack to Deliver the First Programmatic DOOH Campaign for Uber Taxi in Hong Kong

Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company today (November 3rd, 2022) announced the…

3 years ago

Seedtag Increases US Footprint as it Selects Adelaide as Attention Measurement Partner

Seedtag, the leading contextual advertising company, is strengthening its competitive positioning in the US by partnering with attention measurement provider,…

3 years ago

Data and Privacy: The State of Play

From the establishment of GDPR in Europe in 2016 to the Cambridge Analytica scandal, access and use of data from…

3 years ago

Seedtag Launches Custom AI Enabling Brands & Agencies to Precisely Target Their Unique Audiences

Seedtag, the leader in contextual advertising in EMEA and LATAM, has today (October 18th, 2022) unveiled Custom AI, a new…

3 years ago

LG Ads Solutions Expands EMEA Operations with London Office Opening

Today (October 11th, 2022), LG Ads Solutions announced the official opening of the London office as a part of a…

3 years ago

Talon’s DMP – Ada – Reveals Key Audience Shifts Across City Centre Behaviours Pre & Post-Pandemic

Audience behaviour and lifestyle changes over the past couple of years have been unpredictable. As new routines and behaviours have…

3 years ago

Former P&G Executive Rosa Almarza Joins Illuma as Global Client Director

Illuma, the British contextual AI specialist, has appointed a global client director to support its growing network of global brands…

3 years ago

Meeting Changing Consumer Journeys with an Omnichannel Mindset

Ahead of next week’s ATS Singapore 2022, John McNerney, senior director of platforms, APAC, Yahoo, details how an omnichannel approach,…

3 years ago

Old El Paso, Mindshare & Captify Partner on Innovative Dynamic Creative Optimisation (DCO) Strategy

Old El Paso, the market leading Mexican food brand from American food producer General Mills, and Mindshare, the media services…

3 years ago

VlogBox Launches Kids Room TV to Help Creators Expand Their Audiences

During the recent Kidscreen Summit 2022, VlogBox, a top CTV channel development, content distribution, and monetisation platform, presented a new…

3 years ago