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Targeting Archives - Page 10 of 107 - ExchangeWire.com

Targeting

MiQ Announces 100% Cookieless Audience Targeting in the UK & Launches Largest Independent Privacy Sandbox Attribution Test

MiQ, the leading global programmatic media partner, announced its transition to 100% of campaigns targeted without the use of cookies¹…

2 years ago

NumberEight & LiSTNR Join Forces to Mitigate the Loss of Audience Studio DMP

Responding to Salesforce's decision to sunset Salesforce Audience Studio DMP, NumberEight, a leading behavioural intelligence company, and LiSTNR, Australia’s #1…

2 years ago

WEMASS Reaches 100% of Targetable Audiences with Permutive

The Spanish digital advertising marketplace has significantly increased levels of quality and flexibility in its client offering by using Permutive’s…

2 years ago

Hawk, an Azerion Company, Launches New Omnichannel Targeting Solution in Partnership With Samba TV

Hawk, a leading European player in digital omnichannel advertising, recently acquired by Azerion, announced a strategic partnership with Samba TV,…

2 years ago

Butler/Till’s Scott Ensign on Harnessing Curation for Quality-Driven Advertising

As Curation continues to make waves in ad tech, ExchangeWire caught up Butler/Till's chief strategy officer, Scott Ensign, who examines…

2 years ago

PubMatic is First Sell-Side Technology Provider to Offer Powerful Experian Commerce Data in Both the US & UK

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, announced a groundbreaking data collaboration with Experian,…

2 years ago

Seedtag’s New Contextual Audiences Connect Brands With Unique Consumer Interests Without Personal Data

Seedtag, the leading global contextual advertising company, has launched its advanced Contextual Audiences powered by its proprietary contextual AI technology,…

2 years ago

Equativ Integrates NinaData’s Generative AI Audiences to Enhance Consumer Buying Intent Prediction

Finnish buying intent data platform, NinaData, has announced its integration with Equativ, the leading independent ad tech platform. NinaData's advanced…

2 years ago

Weborama et First-ID s’unissent pour lancer la première solution bundle de reciblage publicitaire (retargeting) dans un environnement cookieless

La collaboration entre Weborama et First-ID vise à fournir au marché publicitaire une offre novatrice basée sur la puissance du…

2 years ago

NumberEight & Adverty Partnership Skyrockets Ad Revenues by 153% Across Multiple European Markets

In a groundbreaking collaboration that is set to redefine the landscape of mobile in-game advertising, NumberEight, a leading behavioural intelligence…

2 years ago