Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/co-authors-plus/php/integrations/amp.php on line 10

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 13

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 14
Supply Side Archives - Page 4 of 9 - ExchangeWire.com

Supply Side

ANA Urges Networks to Postpone Upfront Season; Twitter Tests Reading Prompt

In today's ExchangeWire news digest: the ANA urges networks to push their upfront negotiations back to create a calendar-year system;…

5 years ago

GumGum Announces USD$22m Funding Round; Verizon Media Partners with VIOOH

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

5 years ago

Trade House Media Integrates with The Media Trust to Protect Publishers

Trade House Media, the leading managed ad solution provider announce that they have partnered with The Media Trust to ensure…

5 years ago

The Evolution & Opportunity of CTV: Q&A with Mark Zagorski, Telaria

Following the agreement to merge with Rubicon Project made last year, Mark Zagorski, CEO of Telaria, discusses how the supply-side…

5 years ago

Surviving 2020 as an Independent

The 2020's have certainly commenced on a turbulent note for ad tech, with Google starting a countdown to the end…

5 years ago

Predictions 2020: Transparency

As the decade draws to a close, ExchangeWire has invited thought leaders from across the industry to share their predictions…

6 years ago

Swetha Ganesan Joins Placements.io as Director of Solutions Consulting

Placements.io, the revenue management system for publishers, today announced that veteran digital advertising industry alumna Swetha Ganesan has joined the…

6 years ago

UK Viewability Reaches Over 70% for the First Time; ADmantX Boosts its Brand Care Offering

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Pricing and Deep Analysis – The New Drivers of Yield Optimisation

Writing exclusively for ExchangeWire, Marcin Ekiert (pictured below), CEO and co-founder of Yieldbird, closely examines the potential implications of Google’s…

6 years ago

Dentsu Aegis Network Takes Majority Stake in Ugam; New Biometric Study Shows a Halo Effect for Ads

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia Pacific region –…

6 years ago