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Streaming Archives - Page 7 of 26 - ExchangeWire.com

Streaming

Netflix Strikes 10-Year Deal to Stream WWE Raw; Spotify’s Plans Under Digital Markets Act; Google Settles $1.67bn Patent Lawsuit

On today’s ExchangeWire digest: Netflix Strikes 10-Year Deal to Stream WWE Raw; Spotify’s Plans Under Digital Markets Act; Google Settles…

1 year ago

74% of Marketers Using AI for Content Creation; Australian Advertisers Take Stand Against Greenwashing

On today’s ExchangeWire digest: 74% of Marketers Using AI for Content Creation; Australian Advertisers Take Stand Against Greenwashing; EU Calls…

1 year ago

Index Exchange & FreeWheel Announce Direct Integration for Efficient Streaming TV Buying

Index Exchange Inc., one of the world’s largest independent ad exchanges, today (December 19th, 2023) announced a direct integration with FreeWheel, a…

2 years ago

Google to test new Tracking Protection from January; 62% of marketers project podcast ad spend increase; Top OTT platforms see 8% YOY ad spend decrease

On today’s ExchangeWire digest: Google to test new Tracking Protection from January; 62% of marketers project podcast ad spend increase;…

2 years ago

November’s Ad Industry Financials – Publishers

Round two of our November 2023 industry financials series brings us to the health of publishers, and how their advertising…

2 years ago

Samsung TV Plus Unveils Stellar Festive Drama Schedule as Consumption of FAST Content Gathers Pace This Christmas

Samsung Electronics Ltd announces an exciting new drama-fuelled package of award-winning television programmes, launching across new and existing UK Samsung…

2 years ago

Nearly 7 in 10 UK Consumers Prefer Free Ad-Supported Streaming Over Subscription Streaming Services

LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, has released the findings of its latest…

2 years ago

Progress for AI Regulation in the EU; Spotify Exceeds Q3 Expectations

In today's ExchangeWire news digest: lawmakers in the EU make significant progress towards the regulation of AI; Spotify reports a…

2 years ago

The Stack: Google Rolls Out Demand Gen, TikTok Says it has Taken Action to Reduce Misinformation

This week: Google's AI-powered Demand Gen becomes available to advertisers, TikTok responds to calls from the EU to tackle misinformation...…

2 years ago

FAST Use Rising Amongst UK Households; Snap Shares Soar After 2024 DAU Target Leaked

In today's ExchangeWire news digest: Kantar reports that FAST channels are becoming increasingly popular in the UK; Snap saw shares…

2 years ago