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SSP Archives - Page 25 of 29 - ExchangeWire.com

SSP

BREAKING: Rob Brett, Future Publishing, & Adib Razzaq, News International, Discuss Their New Premium Publisher Exchange Powered by Improve Digital

ExchangeWire has learnt that a group of top UK premium publishers have appointed Improve Digital to roll out a new…

13 years ago

'It's a Mess.' Stuart Colman, Former MD Europe, VP International of AudienceScience, Discusses the Current State of Data-Driven Display

Stuart Colman is founder of Colman Media Consultancy and former Managing Director Europe, VP International of AudienceScience. He has a…

13 years ago

BREAKING NEWS: French Premium Publisher Exchange 'La Place Media' Announced Today, Q&A with Fabien Magalon, MD

Fabien Magalon is Managing Director for the new premium publisher exchange group 'La Place Media', announced today. Here he gives…

13 years ago

Sandy Hubert, Head of Cadreon UK, Explains Cadreon's Offering and the Future of RTB

Sandy Hubert is Head of Cadreon UK. Here she discusses with ExchangeWire Cadreon's Mediabrands Audience Platform, their plans for global…

13 years ago

John Hughes, President of Products at TubeMogul, Reflects on Recent Video RTB Study

Last week TubeMogul released the first in a quarterly series focusing on real-time video advertising trends, TubeMogul finds real-time video…

13 years ago

The State of Display Advertising in the Nordics (and how it's connected to salmon) by Tanja Sanders, MD, myThings

Tanja Sanders is Managing Director, International at myThings. I love Salmon. This wonderful fish is one of the best ambassadors…

13 years ago

Private Ad Exchanges are First Party Business

Ola Tiverman is the CEO of Swedish-based Admeta, a leading technology provider of white labelled Private Ad Exchange solutions to…

13 years ago

Why We Are All Ad Networks Anyway

Reputation is often the hardest thing to repair, they say. If that is true, then the “ad network” will take…

13 years ago

Turning Awareness Into Purchase Intent: Helping To Address The Scale With Relevancy Targeting Challenge

Rupert Staines is Managing Director Europe at RadiumOne Inc. Here he discusses the emergence of the Dynamic Audience Platform, and…

13 years ago