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Social Media Archives - Page 22 of 33 - ExchangeWire.com

Social Media

Tencent: China Ad Tech Still Evolving

China's ad tech market is growing fast but still needs time to figure things out, as do foreign brands that…

9 years ago

Adobe Buys TubeMogul; Digital Video Advertising Strategies are Maturing

ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: TubeMogul bought…

9 years ago

Indian Gamer Behaviour Must Be Played Up to Better Target Ads

Users' behaviour and gameplay must be considered so that ads do not get pushed to the wrong group of gamers,…

9 years ago

How Can Publishers Thrive Despite the Socialisation of News?

How does socialisation affect news consumption? Are publishers ready to adapt to these changing trends, or is their only option…

9 years ago

News Corp Funding for AppNexus; AppLovin Sold to Chinese Investors

ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: AppNexus gets funded…

9 years ago

Micro moments; Creativity through social media

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago

Boost in E-commerce Sales for Back-to-School Season; Women Working in STEM Need More Incentives

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago

Asian Consumers Show Varying Engagement Preference; Tencent to Track Campaigns With AppsFlyer

In this weekly segment, ExchangeWire sum up key industry updates on ad tech from around the Asia-Pacific region – and…

9 years ago

UK Not Ready for Smart Tech Lifestyle; Mobile & the Customer Purchasing Journey

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago

A Digital Detox; Rising Popularity of Branded Content

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago