Snap Inc (NYSE:SNAP) opened on the New York Stock Exchange at USD$24 (£16.42) yesterday (2 March); 41% above the USD$17…
How competitive are India's app categories for advertisers and how does the country's smartphone adoption impact the mobile ad landscape?…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
In this weekly segment, ExchangeWire sum up key industry updates on ad tech from around the Asia-Pacific region – and…
All eyes are on mobile, video, and artificial intelligence (AI) as we enter 2017, with growth and innovation in abundance…
Social media is slowly starting to become a key element of a brand's communication strategy and, of course, this means…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
In this weekly segment, ExchangeWire sum up key industry updates on ad tech from around the Asia-Pacific region – and…
In this weekly segment, ExchangeWire sum up key industry updates on ad tech from around the Asia-Pacific region – and…
Social media in the Western world has experienced some remarkable growth, but, as Chris Constantine (pictured below), head of UX,…