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Social Media Archives - Page 18 of 33 - ExchangeWire.com

Social Media

Taptica International Rebrand Reflects Video Advertising Leadership

Tremor International Ltd (AIM: TRMR), a global leader in advertising technologies, today announced that it has rebranded, changing its name…

6 years ago

Pinterest IPO: Prospects for Advertisers

2019 has long promised to be a bumper year for IPOs, with Lyft going public earlier in the year (28…

6 years ago

How DTC Brands Are Using Programmatic for Business Growth

DTC brands are usually digital-first in their nature and have ambitious growth targets – this means they need to acquire…

6 years ago

European Commission Writes ‘Code of Practice’ to Combat Fake News; AT&T Launches New Advertising Company Xandr

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the EMEA region – and…

7 years ago

Data Democracy & the Support of Meritocratic Online Conversation: Q&A with Tim Wilson, CEO, Qutee

The gaming community is vast, dynamic, and incredibly engaged. However, in many environments, the popular misperceptions of what a gamer…

7 years ago

Bloomberg & Twitter Look to Monetise APAC Demand for Credibility

Amidst the growing amount of falsehoods that can be found online, Bloomberg and Twitter have joined forces with a pledge…

7 years ago

Indonesia & Philippines Amongst Top 10 New Ad Spend Contributors; Singapore Advertiser Group Offers Programmatic Guide

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

Mobile Dominates Video Views Worldwide; Next Phase of SpotX-Smartclip Merger

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Mobile Drives…

7 years ago

A DSP’s Open Letter About Social Buys

What value could social data add to programmatic buying? Writing exclusively for ExchangeWire, Jeff Marshall (pictured below), CrossInstall’s co-founder and…

7 years ago

Ad Spend Grows for 17th Consecutive Quarter – The Industry Reacts

UK advertising spend in Q3 2017 rose 3.5% year-on-year to reach £5.4bn – the 17th consecutive quarter of market growth,…

7 years ago