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Search Archives - Page 8 of 11 - ExchangeWire.com

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Should Small Businesses Be Investing In Programmatic Display Advertising?

Rebecca Muir, Quantcast, marketing manager, product marketing lead, shares her views on how real-time programmatic display advertising can help reshape…

11 years ago

The Changing Face Of Mobile Advertising

Researchers have tipped the UK mobile advertising expenditure to pass the £2bn mark this year as companies including Twitter, and…

11 years ago

Singapore’s Wego Launches Private Marketplace

Singapore-based travel Wego has today (25 June) announced the launch of a private marketplace that lets global digital agencies and…

11 years ago

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. Facebook tests mobile ad network 1.…

11 years ago

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. 1. Yahoo Parts Ways with COO…

12 years ago

Bellwether Report Indicates Programmatic Is Outperforming The Market

Investment in internet advertising continues to buoy the overall UK marketing industry, according to the latest IPA Bellwether report. The…

12 years ago

The Things That Should Happen In Ad Tech In 2014… But Probably Won't

The title of this post is clearly a cop out, as it is intended to hedge my chances of complete…

12 years ago