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Retail Media Archives - Page 9 of 11 - ExchangeWire.com

Retail Media

The Two Tiers of Retail Media

Ciaran O'Kane is back at his sketchpad, and this week he's focussing on how the retail media market could develop…

2 years ago

Unlocking the True Revenue Potential of Retail Media

In this exclusive byline, Julie Jeancolas, Global Head of Product, Strategy & Partnerships - Retail Media & Personalisation at dunnhumby…

2 years ago

ASOS Launches New Retail Media Formats; Meta Threatens to Pull News Content in Canada

In today's ExchangeWire news digest: online retailer ASOS expands its retail media offerings; Meta threatens to pull news content for…

2 years ago

Commerce Media: The Next Phase

As 2022 fades into the great rearview mirror of history, the gaze of the media industry is set on the…

2 years ago

Research from PubMatic & ExchangeWire Reveals Two-Thirds of European Retailers are Increasing Investment in Commerce Media

PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, announced findings from a new report…

2 years ago

The Stack: China Eases Crackdown on Alibaba, while Retailer Brings BNPL to Europe

This week: China to take “golden shares” of Alibaba as the e-commerce giant ventures into BNPL. Alibaba dominated headlines early…

2 years ago

Commerce Media: Connecting Sellers and Buyers

Enthusiasm around retail and commerce media continues to abound as we enter 2023, with both retailers and media buyers keen…

3 years ago

Clean rooms, walled gardens and identity: ad tech at CES 2023

The Consumer Electronics Show (CES) has long been a platform for companies to make a splash with their latest innovations.…

3 years ago

<strong>IAB Research Reveals More than 90% of Advertisers are Partnering with Retailers to Reach Consumers</strong>

IAB Europe, the leading European-level industry association for the digital and marketing ecosystem has today (December 13th, 2022) announced the…

3 years ago

ExchangeWire’s 2023 predictions

December is here, and it’s traditional at this time of year to start looking ahead, thinking about what’s set to…

3 years ago