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Retail Media Archives - Page 4 of 11 - ExchangeWire.com

Retail Media

Google Ordered to Open Play Store to Rivals; Microsoft Shutting Down Retail Media Platform; Channel 4 Testing Enhanced Advertising Marketplace

Today’s news: Google Ordered to Open Play Store to Rivals; Microsoft Shutting Down Retail Media Platform; Channel 4 Testing Enhanced…

9 months ago

Kevel Partners with the World’s Largest Home Improvement Retailer Orange Apron Media

Kevel, the API-first ad-serving company, is formally announcing its partnership with The Home Depot to support the in-house transformation of…

9 months ago

Equativ Expands Retail Media Division with Kamino Retail Acquisition

Equativ, the global independent ad tech company, announced the strategic acquisition of Kamino Retail, the flexible and agnostic on-site retail…

10 months ago

Tesco Media and Insight Platform Extends The Trade Desk Partnership; Half of Premier League Clubs Breaking Gambling Ads Code; New CA Law Targets Digital Goods Purchases

Today’s news: Tesco Media and Insight Platform Extends The Trade Desk Partnership; Half of Premier League Clubs Breaking Gambling Ads…

10 months ago

“Most companies in retail media have hit some kind of ceiling,” Defining the Future of Commerce with Andreas Reiffen, Pentaleap

Retail media is emerging as a powerful tool for retailers and brands, transforming how they connect with consumers and generate…

10 months ago

DMEXCO 2024: Innovation, Applying AI and the Rise of Retail Media

DMEXCO returned to the Koelnmesse last week, bringing together names from the ad tech industry for one of Europe’s best-known…

10 months ago

Google Wins Appeal Against EU Antitrust Fine; Very Media Group Launches; Tortoise Media in Talks to Buy The Observer

Today’s news: Google Wins Appeal Against EU Antitrust Fine; Very Media Group Launches; Tortoise Media in Talks to Buy The…

10 months ago

Sky Betting and Gaming Caught in Cookie Chaos; TikTok Takes On the US; IAB’s New Retail Media Standards

Today’s news: Sky Betting and Gaming Caught in Cookie Chaos; TikTok Takes On the US; IAB’s New Retail Media Standards…

10 months ago

Fubo Launches New CTV Ad Format; Roku Enters UK Retail Media Partnership; Meta’s Latest EU Compliance Updates

Today’s news: Fubo Launches New CTV Ad Format; Roku Enters UK Retail Media Partnership; Meta’s Latest EU Compliance Updates  Leading…

10 months ago

Google v Yelp; Telegram falls foul of EU regulators; Retail Media Spend Growing

Yelp is taking Google on, Telegram falls foul of EU regulators, and retail media spend growing.. Yelp is taking on…

11 months ago