GumGum, Inc., a global media and technology company that specialises in contextual intelligence, have released data indicating that a majority…
New research published today by next-gen Customer Data Platform Zeotap reveals that over 99% of marketers will have achieved a ‘golden record’…
Following a recent survey of over 2,000 UK consumers, global media and technology company Yahoo, have unveiled the key trends brands…
Lotame, the only flexible data solutions provider to future proof connectivity and drive performance across all screens, released its “Beyond…
PubMatic, a sell-side platform that delivers superior outcomes for digital advertising, today (3 November) released the findings from a custom…
In this exclusive interview ahead of ATS London 2021, Ed Wale, MD CTV, EMEA at Magnite, delves further into the findings…
VDX.tv, a global video advertising technology company have released their 2021 Holiday Video Advertising Guide “Navigating Consumer Shopping Expectations This…
Lotame, the only flexible data solutions provider to future proof connectivity and drive performance across all screens, today (22 October)…
Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, released the H1…
Im dritten Quartal 2021 stiegen die Sichtbarkeitsraten von Display-Werbung während die Raten bei Bewegtbildwerbung fielen. Auffällig ist die hohe Volatilität…