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Research Archives - Page 17 of 27 - ExchangeWire.com

Research

SmartHub 2.0: Releases Upgraded Version to Bring Stable Daily & Monthly Profit Increase

SmartHub, a white-label solution designed to ease the creation of independent ad tech marketplaces for enterprises, released an upgraded platform…

3 years ago

Channel Factory Reveal 76% of UK Shoppers Say They Will Spend Less This Christmas

Channel Factory, the global brand suitability platform for YouTube, today (November 3rd, 2022) unveils its annual Festive Season research* which…

3 years ago

IAS Research Reveals Ads Placed Alongside Pro-Sustainability Contexts Increase Brand Uplift

Integral Ad Science (IAS), a global leader in digital media quality, has released the results of its online survey among…

3 years ago

UK Ad Market to Reach £35bn by End of 2022 Says WARC; Consumers Increase Pressure on Brands Over Pricing

In today's ExchangeWire news digest: the latest WARC report forecasts that the UK ad market will reach £35bn in 2022;…

3 years ago

Equativ’s Latest Identity Indicator Reveals Identity Progress Despite Uncertainty

Equativ, the leading independent ad monetisation platform, today (October 20th, 2022) released its September 2022 Identity Indicator, providing a barometer…

3 years ago

76% of UK Shoppers Say They Will Spend Less This Christmas – Channel Factory

Channel Factory, the global brand suitability platform for YouTube, today  (October 19th, 2022) unveils its annual Festive Season research* which…

3 years ago

Clinch’s Flight Control Puts an End to Nightmares on Ad Street

Clinch’s omnichannel campaign activation platform, Flight Control solves common agency horror stories - highlighted in a new interactive report. A…

3 years ago

Measuring Ad Campaign Emissions: an Industry Priority

After posing an interesting industry issue earlier this week, Emily Roberts, Senior Associate at PwC and Co-Founder of The Women…

3 years ago

87% of UK Media Professionals to Retain or Increase Investment in Programmatic DOOH into 2023 – VIOOH

Today (11th October), VIOOH, the leading premium global digital out of (DOOH) home supply-side platform, released its annual programmatic DOOH…

3 years ago

New Research From Lumen & Anzu: Gamers Spend Twice as Long Viewing Intrinsic In-Game Ads Compared to Other Digital Channels

The world’s most advanced in-game advertising platform Anzu.io, and Lumen Research, an attention technology company, have today (October 6th, 2022)…

3 years ago