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Research Archives - Page 16 of 27 - ExchangeWire.com

Research

83% of UK Marketers Tout Attention as Important in reducing the Environmental Impact of Digital Ads – Teads

Teads, the global media platform, today (24th January) revealed the results of new research in collaboration with CensusWide, which found…

3 years ago

Cautious optimism and careful strategy: IPA Bellwether Q4 2022

IPA’s quarterly Bellwether Report has once again taken the temperature of the ad industry. Up against difficult economic headwinds, Q4…

3 years ago

<strong>Taboola – Study Indicates Native Advertising Outperforms Other Channels at Boosting Mid-Funnel KPIs</strong>

Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today (January…

3 years ago

<strong>IAS Reports – Eroding Consumer Trust is Top Concern for Advertising on Social Media Platforms in 2023</strong>

Integral Ad Science, a global leader in digital media quality, today (December 20th, 2022) released its 2023 Industry Pulse Report…

3 years ago

Two-thirds of Brits are Mobile Gamers, with Most Playing Multiple Times a Day – LoopMe

New survey insights released by LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising performance,…

3 years ago

<strong>IAB Research Reveals More than 90% of Advertisers are Partnering with Retailers to Reach Consumers</strong>

IAB Europe, the leading European-level industry association for the digital and marketing ecosystem has today (December 13th, 2022) announced the…

3 years ago

<strong>Sojern Finds 81% of Hoteliers See a Lift in Revenue Once a First-Party Data Strategy is Implemented</strong>

Sojern, the leading digital marketing platform built for travel, released the findings of a 2022 survey to discover “How Hotel…

3 years ago

<strong>IAS Reveal In-View Ads Tripled the Return on Ad Spend Compared to Not-In-View-Placements</strong>

Integral Ad Science, a global leader in digital media quality, published a case study conducted in partnership with Catalina, a…

3 years ago

ID5 Releases 2022 State of Digital Report

ID5, the market-leading identity provider for digital advertising, today released its 2022 State of the Digital Identity Report, which provides…

3 years ago

New IAS Report Finds Quality Path Optimisation Drives Improved ROI & Supply Chain Visibility

Integral Ad Science, a global leader in digital media quality, today (November 17th, 2022) released its latest research Constructing Your…

3 years ago
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