With GDPR set to significantly change digital advertising in the near future, it may be time to explore other channels…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Connected TV…
GDPR will be a challenge for marketers, but it will also enable a new level of transparency that will change…
GDPR is set to shake up programmatic in 2018. Not only will it make publishers reconsider the number of partners…
Tiffany Morris (pictured below) is general counsel and vice president of global privacy at DMP Lotame. In this Q&A with…
ExchangeWire bündelt die wichtigsten Nachrichten aus der Region DACH. Diese Woche: Amazons Header-Bidding-Lösung TAM startet in Deutschland; Plista Trendradar 2018;…
As the capabilities exist for marketers to target audiences one-to-one, there are certain roadblocks that limit the ability to grow…
Will the upcoming GDPR regulations end up making the Google/Facebook duopoly even more dominant in the digital media world –…
Tick - tock... Time is running out to get ready for the GDPR. The regulations are going to affect all…
It may look like an inconvenience, having to prepare for GDPR, yet apart from the threats connected with the implementation…