Now & Next is a new feature from ExchangeWire Research. In Now & Next, we review the latest research, provide…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
Yahoo, Microsoft, Apple, and SAP report strong earnings, pointing to continued growth in online advertising, mobile, and cloud services. Yahoo…
In this week’s ExchangeWire European Weekly Roundup: marketing technology unicorn, Zeta, receives mega funding round of $125 million; the rebate…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…
While keen to tap mobile devices to reach their audience, marketers in Asia-Pacific are still struggling to accurately measure the…
Delegates at this year's ATS Singapore expressed concerns over the growing presence of walled gardens and their impact on audience…
There is a dearth of large volumes of quality inventory in Southeast Asia and India, and this is preventing programmatic…
Never present a clock as a gift to someone in China, and don't leave tips for service staff in Japan.…