Compliancy with the new regulations on data usage in the EU is not an issue that can be resolved by…
The online video segment is growing at a rapid clip, as audiences spend more time scrolling through content on desktops…
The challenges of publisher monetisation are an ongoing saga, with the villain of the piece most oft touted as…
Before Mobile World Congress 2018 vanishes into the ether, ExchangeWire took the opportunity to ask attendants Fyber, Blis, SpotX and…
At IAB’s Annual Leadership Meeting, Unilever’s Keith Weed reiterated the importance of trust in digital advertising. Brands are demanding more…
On Tuesday, the 20th of March, at Advertising Week Europe, Lotame will be hosting a panel discussion on the topic…
The subject of ad blocking may have enjoyed a media hiatus recently, as issues such as brand safety take centre…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…
For too long social platforms have sung publishers a siren song: rely on us and we’ll give you immense reach…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…