IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has today released its ‘Guide to the Post-Third-Party…
In today's ExchangeWire news digest: Facebook risks losing its MRC accreditation over insufficient ad measurement; Australia's IMAA teams up with…
In today's ExchangeWire news digest: Google's ad sales stabilise after experiencing a fall amid the Coronavirus pandemic; Omnicom announces that…
In this article, vice president of digital at South China Morning Post, Ian Hocking (pictured below), sets out the potential…
Maria Hedengren (pictured below), CEO of digital magazine firm Readly, writes exclusively for ExchangeWire about moving print publications to the…
GumGum, Inc., an artificial intelligence company specialising in solutions for advertising and media, today [14 April] released data indicating that…
Integral Ad Science (IAS) ran a rapid response online survey to determine consumer perceptions concerning coronavirus content. This insight provides…
European leaders in intent targeting Nano Interactive Group Limited (“Nano”) have announced new funding of £5.5m to further boost their…
Union, the new joint venture of 5 leading video technology providers has now launched to enable global brands to activate…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the world. In this edition:…