Black Friday continues to dominate as a pivotal moment for both publishers and advertisers, driving significant opportunities across the digital…
News in brief: Brands Look to Change Agency Remuneration Models; OpenAI Considers Advertising; OpenAI Sued by Canadian Media Brands Look…
Content Ignite, the advertising technology platform which gives publishers complete control over on-page monetisation, ad technology, and ad management, has…
News in brief: Google’s Ad Stack Court Face-off Finalises; Google Modifies Search; AI Overviews Decreasing Publisher Traffic Google’s Ad Stack…
Permutive, the Audience Activation Platform that brings together media owners and advertisers to reach consumers using scaled publisher signals, today…
News in brief: Viant Technology acquires IRIS.TV, The Guardian to halt X content posting, and Alliant sold to private equity.…
Britain’s fascination with the race for the White House was laid bare last week, with the US election generating nearly…
In recent weeks, the debate around curation has been heating up. In this op-ed, Fern Potter and Rob Webster give…
Content Ignite, the publisher-first advertising technology and monetisation platform, is delighted to announce its certification as a Google Certified Publishing…
News in brief: Google Unveils Curation Capability; IAB Europe Report Uncovers Latest Programmatic Attitudes; New York Times Subscriber Growth Slows…