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Publisher Archives - Page 139 of 146 - ExchangeWire.com

Publisher

Nugg.ad: The Online Advertising Industry Needs To Assure Governments And Users Of Its Commitment To Privacy

nugg.ad is one of Europe’s leading BT specialists, offering its predictive behavioural targeting platform to agencies and advertisers in multiple…

16 years ago

Frank Herold: AdAudience Is Offering Its Audience-Buying Solution Because Of Strong Demand From German Agencies

The launch of the AdAudience last month was the first of its kind anywhere in Europe: a collaborative effort by…

16 years ago

AudienceScience Brings Premium Audience-Buying To Europe

AudienceScience officially launched its audience-buying network in the UK last week. Its user profiling technology helps publishers segment premium audiences.…

16 years ago

Exchange Brief: The Run Down On The Improve Digital And AOP Event; More DSP Posturing; UK Banner Blindness On Big Portals

» Improve Digital and AOP are building up to their joint event next week. Improve Digital gives a full list…

16 years ago

Exchange Brief: Tagman Raises $1.3 Million; Adweek Talks Up Display; Digital Element Offers Hyperlocal Targeting

» Tagman the “universal tag company” raised $1.3 million in funding yesterday to expand its offering globally. Tagman is already…

16 years ago

Exchange Brief: RTB To Be Patented; Yahoo Using Nectar Shopping Data; Matt O’Neil Talks Up Ad Ops; Audience Science Launch Network

» According to the US & Trademark Office, there is an application to patent Real-Time Bidding. The patent was filed…

16 years ago

Emily Riley Presentation: Media Buying Goes Real-Time

Emily Riley, Senior Analyst at Forrester Research, presented a headline-grabbing report on the evolving area of automated ad trading at…

16 years ago

Exchange Brief: Improve Digital Ad Trading Event In London; Metrics In Mobile Advertising

Improve Digital Trading Event In London Improve Digital is teaming up with the AOP for an event on Feb 23.…

16 years ago

Kate Herbert: Talks Best Practices For Publishers On The New DoubleClick V2 Ad Exchange

Kate Herbert is Director of Client Services, DoubleClick Ad Exchange DoubleClick recently retired version 1 of the DoubleClick Ad Exchange…

16 years ago

Exchange Brief: Mobclix Offers Audience Profiles To Ad Nets; The Importance Of Ad Visibility; And Facebook Evolving Into Display Powerhouse

Mobclix Offers Audience Profiles To Ad Network Partners Mobclix, the largest mobile ad exchange for the Iphone ad market, has…

16 years ago