You are going to see lots of private exchanges appearing on the European display landscape over the next twelve months.…
The TASC (The Ad Server Club) in France has produced a visual overview of the evolving ecosystem in the French…
With the launch of GMM and the growth of the DSP market it was inevitable that the big DR ad…
The Arrival Of The DSP En Masse From The US Invite might be dominating the automated market in Europe at…
There is a massive debate going on in the European display space at the minute around data. Data is indeed…
With the upcoming Data Economy conference only a matter of weeks away (March 03), it's only fitting that the first…
I want to thank all the contributors to the end-of-year review series – and indeed all guest posters throughout 2010.…
Back in the day, when supermarkets were trying to figure how to make more margin, they introduced their own brand…
OpenRTB has arrived. The announcement was supposed to happen today. But an itchy fingered Ed Lee at AdAge couldn’t contain…
From a Publisher point of view when it comes to the exchange space, 2010 feels a bit like the failed…