AdX remains the leading RTB marketplace in Europe - as the sheer volume of long tail GDN publishers continues to…
Recently ExchangeWire asked a number of leading and emerging ad network players the following series of questions to get their…
I wrote a piece recently entitled "The Life & Death Of The Ad Network". I argued that the rise of…
VivaKi is starting to get very active in the APAC market - and is spearheading the Publicis move into data-driven…
ExchangeWire is hosting its first ATS conference in the APAC region. The half-day event will be held in Singapore on…
ExchangeWire is hosting its first ATS conference in the APAC region. The event will be held in Singapore on Wednesday,…
Is the publisher getting hammered on pricing in the real-time market? The concerns around cherry-picking of inventory are real. The…
Admeld announced today it is offering adnologies’ data solutions to publishers using its platform. Adnologies is a Hamburg-based ad technology…
Publishers leveraging first party and third party data to build sustainable business models? No way. I don't believe it. Well,…
You may be forgiven for being confused about the mixed messages coming out of Brussels yesterday on privacy. The ICO…