GroupM announced today the launch of a new global audience buying unit, Xaxis. Xaxis will look to centralise WPP's core…
After a couple of months of beta testing by a select number of European ATDs and exchange traders, Microsoft has…
It's just under a week to go to the first dedicated conference on data-driven display for the German market. The…
Julia Smith, Communications Director at Jemm Group, discusses the emergence of the Real Time Network and how this fits into…
They say the discussions have been taking place for some time - but now it seems it is to be…
These are interesting times. The industry is in a change cycle in terms of how we buy and sell media.…
Alex Khan is CEO of Catcha Digital Asia. Here he discusses the CDA offering, trends in the region's online display…
It is ExchangeWire's first foray into the APAC market - and we are looking forward to fostering some serious debate…
Kate Clough is Regional Media Director, APAC at MRM Worldwide. Here in an interview wit ExchangeWire APAC, Clough gives an…
Kate Clough is Regional Media Director, APAC at MRM Worldwide. Here in an interview with ExchangeWire APAC, Clough gives an…