Amazon (if you were to believe the ad tech grapevine) is busy building out a new ad business - one…
Microsoft Advertising Selects Adform for Rich Media Solutions Display marketing specialists Adform announced last week its global appointment by Microsoft…
Denise Colella is the CRO of Maxifier. Here she discusses the Maxifier solution in detail, equipping publishers with powerful optimisation…
RTB and programmatic buying are quite nascent in the Nordics. At last week’s ATS Stockholm there was much discussion about…
Hidetaka Fukata is Executive Officer, Head of e-Business Group, at D.A. Consortium Inc. Here he discusses the launch of i-Effect,…
In preparation for ATS Stockholm, this Thursday the 24th May, we asked three industry leaders in the Nordics, for their…
Mike Downey is VP, Business Development, at OpenX. Here he discusses the recent deal signed with Samsung, and the roll-out…
Frank Andersen is Nordic Chief Digital Officer. Here he discusses the group's move into data-driven media buying in the region.…
Carl Nelvig is the VP for R&D at Burt, a predictive analytics platform. In the first of two posts, Nelvig discusses the…