In this weekly segment, ExchangeWire sum up key industry updates on ad tech from around the Asia-Pacific region – and…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
Programmatic is much more than a tool to sell remnant inventory — with a firmer grasp of the technology, publishers…
Amid increasing competition in their local market, Korean mobile and games developers are looking towards global markets to better generate…
Now & Next is a feature written by the ExchangeWire Research team. Every four weeks, we review the latest research, provide…
Open header bidding stacks versus proprietary point solutions – Arel Lidow, VP, product management, Publisher Technology Group, AppNexus (pictured below)…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Criteo records…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
Moving away from offline and online media silos into a fully automated, fully integrated media world – is this possible? Oli Whitten…
Programmatic has the potential to create the perfect market. If all supply and all demand could be brought together in one…