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Programmatic Archives - Page 57 of 199 - ExchangeWire.com

Programmatic

Indonesia & Philippines Amongst Top 10 New Ad Spend Contributors; Singapore Advertiser Group Offers Programmatic Guide

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

It Takes 3 to Tango: Why Publishers, DSPs & SSPs Should Partner & Align Towards GDPR Compliance

Compliancy with the new regulations on data usage in the EU is not an issue that can be resolved by…

8 years ago

In-Feed & Programmatic Video Are Playing Well Together

The online video segment is growing at a rapid clip, as audiences spend more time scrolling through content on desktops…

8 years ago

European netID Foundation Launches; Turner Establishes Unified Ad Sales Unit T1

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: European netID…

8 years ago

New IAS In-App Protection Solution; ID5 Raises €1m Seed Investment

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: IAS in-app protection…

8 years ago

IAB Releases GDPR Framework; OpenX Removes Video Ad Format

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: IAB Releases GDPR…

8 years ago

Rapid Growth for Connected TV Advertising in Europe; BVDW Criticises CfBA

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Connected TV…

8 years ago

APAC Marketers More Likely to Adopt New Tech; China App Users Hardest to Keep

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

AU Marketers Must Continue to Demand More Transparency : Q&A with Samuel Tan, ANZ Market Development Director, AppNexus

Marketers in Australia must push ahead and demand more transparency in 2018, which will see trust continue to be the…

8 years ago

In-Transit Advertising is Not Maximising its Potential: Q&A with Tim Letheren, Inadvia

Have you ever heard of in-transit media before? If you've noticed digital advertising while travelling by air, rail, coach, or…

8 years ago