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Programmatic Archives - Page 37 of 199 - ExchangeWire.com

Programmatic

Global Digital Out of Home Marketplace Launches in Australia

Leading global digital out of home marketplace VIOOH has announced its expansion into the Australian market, partnering with JCDecaux Australia…

4 years ago

Nearly $1bn of Global Programmatic Budget Spent on Unsafe Content

While brand safety and suitability have fast become the number one focus for brands advertising in today’s politically and economically…

4 years ago

IAB Europe Releases Guide to the Programmatic CTV Opportunity in Europe Authored by Industry Leaders from Across Europe Provides a European-Level Overview of the CTV Programmatic Supply Chain

IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has today released its ‘Guide to…

4 years ago

A Serious End Game is Playing Out for Rogue Programmatic Traders

In this article written exclusively for ExchangeWire, Jonas Jaanimagi (pictured below), technology lead at IAB Australia, explains how the IAB…

4 years ago

New Innovations Drive Growth for PubMatic’s Omnichannel Wrapper Solution

PubMatic (Nasdaq: PUBM), a sell-side platform that delivers superior outcomes for digital advertising, today announced major enhancements to its omnichannel…

4 years ago

Eskimi and Anzu Partner to Offer Programmatic, Blended In-Game Advertising to Brands Across the World

Anzu.io, the world’s most advanced in-game advertising platform, announced today a partnership with Eskimi, a full-stack programmatic and data platform,…

4 years ago

Talon Strengthens International Programmatic OOH Capabilities with Hivestack

The Talon Group, the leading global independent Out of Home (OOH) agency, today announced a partnership between its International and German…

4 years ago

Hivestack and Bombora Bring B2B Intent Measurement to Programmatic DOOH Marketing Worldwide

Hivestack, the global ad tech leader in programmatic digital out-of-home (DOOH) advertising, has partnered with Bombora, the market leader in…

4 years ago

Adnami Signs Agreement with Matterkind to Deliver High-Impact Formats Programmatically Across Nordic Markets

Danish tech company Adnami, which specialises in programmatic, high-impact advertising solutions, has signed a partnership with Matterkind to help the…

4 years ago

Nova Enables Social Display Programmatically for 5,000 brands

Polar has spun out its programmatic solutions for brands and agencies into a standalone business, Nova. The business is accelerating…

4 years ago