John Were is Operations Director at Global Digital Markets. He took some time last week to speak to ExchangeWire.com about…
Paul Silver (@thebigsilv) is Digital Direct Response Manager at MEC Manchester. Today’s data driven digital advertising no longer has the…
Pubmatic announced this week that it’s now offering ad network optimisation for premium mobile publishers. Some of the features will…
In a bizarre announcement to clients yesterday, Microsoft announced it was closing its ad exchange. The communication referred all existing…
Cisco Allegedly Looking At A Future Acquisition Of Quantcast The industry blogs are buzzing about Cisco’s new investment in Quantcast.…
There’s been a lot of coverage around Demand Side Platforms in 2009 and this year will be no exception. The…
Admeld announced today that it has entered a number of RTB partnerships for the European market. The company's initial RTB…