Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/co-authors-plus/php/integrations/amp.php on line 10

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 13

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 14
Programmatic Archives - Page 153 of 199 - ExchangeWire.com

Programmatic

News Ltd’s Jason Barnes Discusses Rubicon Deal In Australia, And The Publisher’s Approach To Programmatic Trading

Jason Barnes is the Head of Commercial Development at News Limited. Here he discusses the Rubicon Project partnership, trends in…

13 years ago

The Rise Of The Data Driven Market In Russia, And The Key Players To Look Out For In 2013

Venture Capitalists and "tech" trade press types have been salivating over the potential of the Russian internet market for some…

13 years ago

Pubmatic’s Paul Shepherd Discusses The Roll Out Of The SSP Solution In APAC, And The Momentum He’s Seeing In The Local Market

There are signs that the data-driven ad market in APAC is gathering momentum. With a number of US vendors now…

13 years ago

France Continues to Scale Programmatic Premium: StickyAds Launches Premium Video Exchange Called stickyXchange

The subject of ‘programmatic premium’ may still be surrounded by ambiguity and ill-definition, but the French RTB market nevertheless is…

13 years ago

'In-App Ads: New Realities & Maximised Profits', by Adam Jablonski, CEO of Epom

Ads Get into Apps, In-App Ads Get to the Top It probably wouldn’t be an exaggeration to say that the…

13 years ago

'The Future of Personalised Advertising Lies in Giving Marketers Control & Transparency', by Sam Barnett, CEO & Founder, Struq

To date, behavioural retargeting companies have required marketers to play by their rules and operate within their restrictive templates (and…

13 years ago

Nikolay Danilov, Head of Display Ad Services at Yandex, Discusses the Russian Digital Ad Market

ExchangeWire have been watching the emerging Russian market with interest. Looking to gain some insight into how things are developing,…

13 years ago

Improve Digital Co-founder & CEO Joelle Frijters Discusses Their Recent Acquisition by PubliGroupe

Joelle Frijters co-founded Improve Digital in Amsterdam in 2007, since then, the company has now grown to have an international…

13 years ago

Video: ExchangeWire CEO Ciaran O'Kane Chats to Neal Mohan, VP of Display at Google at ATS London 2012

ExchangeWire CEO Ciaran O’Kane sat down with Neal Mohan, VP of Display at Google, during a fireside chat at ATS…

13 years ago