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Programmatic Archives - Page 128 of 199 - ExchangeWire.com

Programmatic

What Does the Future Hold for ATDs?

The rise of adtech has resulted in massive disruption of long-held dynamics within the advertising sector, not least because of…

11 years ago

ExchangeWire Lifts the Lid on ATS 2015 Series

ExchangeWire is priming itself for a busy 2015, with its ATS event series consisting of six confirmed events taking place…

11 years ago

What Ad Tech Firms Can Take Away From CES

As we stand on the cusp of 'the internet of things' becoming a mass market reality, Konrad Feldman, Quantcast, CEO,…

11 years ago

Can Mobile Operators Strike Back in 2015?

Speculation over BT's designs on a mobile unit (be it EE, or O2), has put telephony services firmly in the…

11 years ago

Ad Tech M&A in 2014 Explained

M&A deals in the ad tech sector in 2014 were worth double that of the previous year, according to a…

11 years ago

Native Programmatic – A Modern Marketing Amalgamation

'Programmatic' and 'native' have been two of the industry buzz phrases of 2014, in this piece Rob Kramer, OpenX, general…

11 years ago