The IPA Bellwether Report Q1 2021, released today 15th April 2021, has revealed a net balance of 11.5% of UK…
With consumers around the world confined to their homes, and few venturing outdoors, 2020 looked disastrous for out-of-home (OOH) advertising.…
2020 was a mega year for content of all kinds, but particularly for video - with swathes of the population…
Whilst brands may not be at the centre of the dramatic infrastructural shifts the industry is undergoing, they have by…
Digitisation is nothing new, but, until 2020, had been a gradual, evolutionary process. Yet with businesses forced to contend with…
Whilst 2020 was a tough year (to say the least) for many, COVID-19 has shown that the ad tech industry…
Changing pace from our first two instalments of our 2021 Predictions series, our next article homes in on what the…
With tougher regulations and higher consumers consciousness, data, and what companies do with it, was a key topic throughout 2020.…
2020 turned out to be a year like no other, and that was no less the case in the world…
In today's ExchangeWire news digest: the US Department of Justice has filed a lawsuit against Google, accusing the tech heavyweight…